100 ICONS

Exhibition identity for The Design Society
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Identity and bespoke type design for non-profit design organisation, The Design Society and
it’s inaugural exhibition. The exhibit is a compilation and documentation of Singapore’s
modern design history and part of The Design Society Conference 2010.

The objective of The Design Society is dedicated to the goals of raising the general standard of
design in Singapore and is focused on Applied Graphic Design and its contributions to Singapore visual culture and
society. They hope to inspire local designers and engage the public through greater understanding and appreciation
for good design.
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Credits:
Installation programming: Melvyn Lim & Xander Lee
Using a combination of 5 Apple Mac Mini and modified Max MSP application called MultiScreener by Zach Poff.

Soundtrack: Atlas – Battles (The Field Remix) on Warp Records.
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More details about The Design Society.
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