Archives for the category ‘Advertising’
OCBC Cycle Singapore
Campaign image creative direction for Singapore’s premier mass cycling event.Comments Off on OCBC Cycle
Raffles Hotels & Resorts
A two-part series that refines and refreshes the property’s brand reinforcement and what it is that makes the Raffles experience unique.Comments Off on Raffles Hotels & Resorts
Campaign Identity / Brand Management
Smirnoff: Chilli & Honey Vodka
Smirnoff, the best-selling distilled spirit brand in the world has recently unleashed two new flavours – Chilli Hot & Honey Sweet.
The ‘Where Will The Night Take You?’ brand campaign imagery features two new flavoured bottles.
OCBC Sports Hub LED Branding
Motion graphics promoting Women’s Tennis Association (WTA) season matches held at the new Sports Hub Singapore.
The Residence by Cenizaro
The challenge: to deconstruct the brand; to be subtlety direct, intriguingly normal, uncommonly predictable,
and many other contradictions that became key anomalies we embraced as the DNA began to take shape.
The Ascott Limited
Ascott Celebrates 30 Years of Ascott Moments.Comments Off on The Ascott
Print advertising for renowned The Hind Group’s renowned North Indian restaurant. Spices, fragrance,
rustic qualities and North Indian embroidery were our visual points of reference.
The Other Britain challenges the perceptions of Asian youths by giving them the privilleged, insider view of all that is cool,
current and exciting in Britain – the stuff that then becomes cool around the world.
As part of the media sponsors for the Olympics, we helped DHL conceptualised & illustrated
these print executions to highlight certain key facts and figures that drives home the message
of the human spirit in the Olympic games.
CRM Brand Identity
Dockers are a brand series of khaki garments from Levi Strauss & Co. To kick with a series of CRM efforts prior
to the launch of the membership drive of LINK, an inaugural jazz-pop festival was launched in San Francisco,
the birthplace of Dockers.