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Archives for the category ‘Advertising’

OCBC Cycle

Cycle Singapore

Campaign

OCBC Cycle Singapore

Campaign image creative direction for Singapore’s premier mass cycling event.

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Raffles Hotels & Resorts

Raffles Hotels & Resorts

Brand Advertorial

Raffles Hotels & Resorts

A two-part series that refines and refreshes the property’s brand reinforcement and what it is that makes the Raffles experience unique.

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Smirnoff: Chilli & Honey Vodka

Smirnoff: Chilli Honey Vodka

Campaign Identity / Brand Management

Smirnoff: Chilli & Honey Vodka

Smirnoff, the best-selling distilled spirit brand in the world has recently unleashed two new flavours – Chilli Hot & Honey Sweet.
The ‘Where Will The Night Take You?’ brand campaign imagery features two new flavoured bottles.

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OCBC Sports Hub

Motion

OCBC Sports Hub LED Branding
Motion graphics promoting Women’s Tennis Association (WTA) season matches held at the new Sports Hub Singapore.

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The Residence by Cenizaro

The Residence by Cenizaro

Brand Reinvigoration

The Residence by Cenizaro

The challenge: to deconstruct the brand; to be subtlety direct, intriguingly normal, uncommonly predictable,
and many other contradictions that became key anomalies we embraced as the DNA began to take shape.

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The Ascott

The Ascott

Branding

The Ascott Limited

Ascott Celebrates 30 Years of Ascott Moments.

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Rang Mahal

Advertising

Print advertising for renowned The Hind Group’s renowned North Indian restaurant. Spices, fragrance,
rustic qualities and North Indian embroidery were our visual points of reference.

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Visit The Other Britain

Digital Campaign

The Other Britain challenges the perceptions of Asian youths by giving them the privilleged, insider view of all that is cool,
current and exciting in Britain – the stuff that then becomes cool around the world.

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DHL

Print

As part of the media sponsors for the Olympics, we helped DHL conceptualised & illustrated
these print executions to highlight certain key facts and figures that drives home the message
of the human spirit in the Olympic games.

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Dockers Jazz

CRM Brand Identity

Dockers are a brand series of khaki garments from Levi Strauss & Co. To kick with a series of CRM efforts prior
to the launch of the membership drive of LINK, an inaugural jazz-pop festival was launched in San Francisco,
the birthplace of Dockers.

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