Archives for the category ‘Art Direction’
One Farrer Hotel & Spa
Identity/Spa Collaterals
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One Farrer Hotel & Spa
One Farrer Hotel and Spa is a five-star urban resort defined by a trendsetting approach towards lifestyle and hospitality.
Encompassing three hotels under one hospitality umbrella, the Urban Hotel, Loft Apartments and Skyline Hotel & Villas
offer a diverse range of accommodation to delight any discerning traveller.
Alpha Echelon
Identity
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Alpha Echelon
Alpha Echelon is a new found consulting firm focused on advising and investing in small to medium sized businesses.
Comments Off on Alpha EchelonThe Residence by Cenizaro
Brand Reinvigoration
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The Residence by Cenizaro
The challenge: to deconstruct the brand; to be subtlety direct, intriguingly normal, uncommonly predictable,
and many other contradictions that became key anomalies we embraced as the DNA began to take shape.
The Ascott
Branding
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The Ascott Limited
Ascott Celebrates 30 Years of Ascott Moments.
Comments Off on The AscottQube Collective
Website
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Qube Collective
A new chapter.
Art direction & design showcasing my work with Quentin Berryman since it’s inception.
Shift.
Website
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Shift. Partners
Art direction & design showcasing the design firm’s output since it’s inception.
Tags: Art Direction, Digital Comments Off on Shift.WanderWonder: Online redux
Brand Identity / e-commerce
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WanderWonder
A brand new online store + website to coincide with the label’s re-fresh of their identity design.
Tags: Art Direction, Branding, Digital, UNIT Projects, Visual Identity Comments Off on WanderWonder: Online reduxFE Intranet
Intranet Design creative pitch
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FEO Intranet Design
A series of redesign mockups (non-speculative) for Far East’s intranet user-interface.
The intranet is their source for the latest information, but most primarily the gateway to
anything the staff needs to execute in the company.
The Observatory
Mobile application
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The Observatory
The Observatory is an exclusive digital concierge to help stay in touch with their consumers and stakeholders for one of the
largest private property developers in Singapore.
Genting Singapore
Brand Framework
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Genting Singapore
Genting Singapore is a global gaming company and one of the world’s leading integrated resorts specialists.
The task was to re-align the Genting brand architecture in order to create a family of interlinked offerings
before a full suite corporate identity system is developed.