— Profile —

Hello—I’m Daniel Koh

This site features a selection of projects I have worked on predominantly within the areas of advertising, brand identities and integrated campaigns—spanning across print and digital. You won’t find mind-bending social-media analytics or gratuitous case-study films here.

Having cut my teeth in the design and digital worlds, I bring with me two decades of experience building brand programs and integrated campaigns in the financial, lifestyle, luxury, property, tech and retail sectors. The work combines creative rigour and strategic intelligence to deliver compelling and engaging brand experiences.

Apart from client-based projects, included here are a selection of stand-alone collaborative projects that informs my thinking.


Art Direction
Advertising Campaigns

Brand Guidelines
Brand Strategy
Communication Strategy
Creative Direction
Digital Campaigns
Editorial Design
Identity Systems
Marketing Strategy

Packaging Design
Spatial Design
User Experience Design
User Interface Design



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CV is available upon request.
I do not respond to anonymous enquiries, ‘per page fees’ or free pitching requests—reading this will provide clarity.

Credits  Typeface: Maison Neue – Designed by Timo Gaessner / Milieu Grotesque

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