AVIC International

Website—Travel & Hospitality
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AVIC International

Based on the idea of “Immersive Flight”, the online presence draws in the audience with rich content, parallax scrolling and
innovative sliding navigation. The experience showcases each of AVIC’s six business divisions as well as the company’s
overall history, culture and social activities. Its online presence is a key channel for connecting with its diverse global
customer base, and needed to be redesigned to reflect a more modern and sophisticated organization.

On a candid note, this was Daniel’s maiden trip to Beijing to present the initial concepts to the client.

(Updated: A few key changes throughout the development and build of the site, after which this was posted.)
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Client: Shift (Singapore), AVIC International (China)
Site development: Shift (Singapore)
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